Privacy Policy
Effective date: July 5, 2026
Your BF Pattern (“we,” “us,” “our”) is operated by SKILZZ LTD, a company registered in England and Wales (Company No. 14809270), with its registered office at Suite 3.5, Gateway House, Styal Road, Manchester, England, M22 5WY, United Kingdom.
This policy explains what information we collect on yourbfpattern.com and its subdomains (including quiz.yourbfpattern.com and secure.yourbfpattern.com), how we use it, and the choices you have.
1. Information we collect
Information you give us:
- Quiz answers you choose to submit.
- Your name and email address, if you request your result or make a purchase.
- Purchase information (product bought, amount, billing details you enter at checkout). Payment card details are collected and processed directly by our payment processor — we never see or store your full card number.
- Messages you send to our support email.
Information collected automatically:
- Technical data such as IP address, browser type, device type, pages visited, and referral source.
- Cookie and pixel data, as described in our Cookie Policy.
2. How we use your information
- To generate your quiz result and, if purchased, your personalized report. Your quiz answers are processed by automated systems, including AI language-model services, to create your personalized content.
- To deliver your purchase and send transactional emails (receipts, delivery links).
- To send you follow-up emails about your result and related content, if you have given us your email. You can unsubscribe at any time using the link in every email.
- To provide customer support.
- To process payments and prevent fraud.
- To measure and improve our website and advertising.
3. How we share your information
We do not sell your personal information. We share it only with service providers who help us run the business:
- Website hosting and infrastructure (e.g., Cloudflare)
- Funnel and checkout platform (e.g., Systeme.io)
- Payment processing (e.g., Stripe)
- Email delivery and automation providers
- AI processing services used to generate personalized reports
- Advertising and analytics partners (e.g., Meta), as described in our Cookie Policy
These providers may process data in the United States, the United Kingdom, and the European Economic Area. Where required, transfers are protected by appropriate safeguards such as standard contractual clauses.
We may also disclose information if required by law or to protect our legal rights.
4. Cookies and advertising
We use cookies and similar technologies (including the Meta pixel) for essential site functions, analytics, and advertising measurement. See our Cookie Policy for details and opt-out options.
Some U.S. state laws treat sharing data with advertising partners as a “sale” or “sharing” of personal information. You can opt out of this at any time — see “Your privacy rights” below or use the “Do Not Sell or Share My Information” link in our footer.
5. How long we keep your information
We keep personal information only as long as needed for the purposes above: purchase records as required for tax and accounting law, email marketing data until you unsubscribe or request deletion, and quiz data for as long as needed to provide your result and report.
6. Your privacy rights
Depending on where you live, you may have the right to:
- Access a copy of the personal information we hold about you
- Correct inaccurate information
- Delete your personal information
- Opt out of marketing emails at any time
- Opt out of targeted advertising and the “sale” or “sharing” of your information (U.S. state residents)
- Lodge a complaint with your data protection authority (UK residents: the Information Commissioner’s Office, ico.org.uk)
To exercise any of these rights, email us at support@yourbfpattern.com. We will respond within the timeframe required by applicable law. We will not discriminate against you for exercising your rights.
7. Children
Our website and products are intended for adults. They are not directed to anyone under 18, and we do not knowingly collect information from anyone under 18.
8. Security
We use reasonable technical and organizational measures to protect your information. No method of transmission or storage is 100% secure, but we work with established providers and limit access to personal data.
9. Changes to this policy
We may update this policy from time to time. The effective date at the top shows the latest version. Material changes will be posted on this page.
10. Contact
SKILZZ LTD
Suite 3.5, Gateway House, Styal Road, Manchester, England, M22 5WY, UK
Email: support@yourbfpattern.com